Our last week in Italy was spent with morning lectures and afternoon group work. It was more stressing in finalizing our presentation during the last few days. Our group members, including myself, were faced with conflict and chaos at times. Most members’ work, in the end, was eliminated from the presentation all together. This meant for many, three months of hard work going down the drain. However, the main lesson from this experience was learning to put at top priority what the customer or consumer wanted and to accept change and make amendments as the project progressed. Fortunately, we were able to finalize and present on Friday, the last day of the program. The presentation was a success and PratoRosso was happy with the recommendations given.
In between group meeting and lectures, we were able to visit for an afternoon at Verona and at Lake Garda, and make one last site visit at Lonati, a sock manufacturer. Apparently, Verona was not as packed with tourists as it was in Venice. Also, according to my taste buds, I had the best Margarita pizza during my whole stay in Italy, in Verona. Best of all, my pizza was on fire when it was served. Our trip ended with a last dinner with our Italian classmates and professors.
These three weeks in Europe, one week in Germany and two weeks in Italy were one in a life-time experience I will cherish forever. With all its ups and downs during the trip, I learned much not only from a business aspect, but also from an international perspective. Doing business with a country is not at all easy, and in fact it is a challenge. Being able to learn a country’s culture and integrate it in a business proposal is important. Also respecting and being conscious of the differences in cultures is vital in doing business abroad. The world of business is not limited to the U.S.; it is international, in result making it even more important to learn how to do international business.
I also learned that both Italy and Germany have similar values regarding recycling. For instance, the Germans find it very important to recycle both plastic and glass bottles. In fact, they serve their beer in glass and charge an extra fee on customers for the deposit, which they can get back if the glass is returned. The Italians are the same. Coffee is never served in to go cups and in fact must be sipped at the cafe. The U.S. has such a fast paced culture that our food consumption is revolved around this aspect. Everything is to go: paper cups, plates, silverware, etc. All of which create unneeded waste that cannot be recycled. I am assuming this is why recycling is a part of the German and Italian way of living, because their lifestyle does not revolve around a fast-paced lifestyle.